🚀 Founding

Picking a co-founder

Lesson 1 of 5 · 6 min read

Pick a co-founder like you'd pick a spouse — because you'll spend more time with them than with your spouse for 5+ years.

  • Test for:
  • Complementary skills (not duplicate ones)
  • Aligned ambitions ($10M lifestyle vs $1B exit)
  • Compatible work styles under stress
  • Trust under loss of money/sleep

Co-founder breakups kill more startups than competitors do.

Equity splits that don't blow up